Member Update with Gayle Dube #7

Industry Spotlight on Sole Traders

Becoming a sole trader has gained widespread popularity in the aesthetic and beauty industry. Entrepreneurs have chosen to chart their own course, offering a diverse range of services that encompass makeup artistry, nail care, beauty therapy, dermal therapies, aesthetics and much more. Several factors have contributed to the remarkable surge of sole traders in our industry:

Entrepreneurial Freedom: Sole traders have the freedom to set their own schedules, handpick their clients, and develop distinctive brand identities.

Flexibility: In an industry where trends evolve rapidly, adaptability is key. Sole traders excel at adjusting swiftly to meet the ever-changing demands of their clients, ensuring they stay ahead of the curve.

Client Relationships: The personal touch that sole traders provide fosters strong, lasting relationships with their clients. This often leads to a loyal and devoted client base.

Personal Branding: Sole traders have the unique advantage of creating personal brands that resonate deeply with their clients. Their brand identities reflect their individual style, values, and creative visions.

While being a sole trader in the beauty industry can be immensely rewarding, it's not without its fair share of challenges. The responsibility of managing all aspects of a business, from marketing and finance to client relationships and continuous education, can be overwhelming.

At ABIC, we deeply value the contributions of individual professionals in the aesthetic and beauty industry. That is why we are committed to providing vital resources and support to our professional individual members. Here are some of the ways we support sole traders:

• Marketing, Business Development and Advertising Resources: Members have access to our comprehensive resources library which includes guidelines, templates, and personal and professional development resources.
• Networking Opportunities: Our networking events provide a platform for knowledge sharing and the development of valuable relationships within our community.
• Educational Events: We host educational conferences that help sole traders stay up-to-date with industry trends, refine their skills, and continuously improve their services.
• Become an accredited SafeSkin Professional: The opportunity to get your business accredited and registered through ABIC Certification.

As a community, we can foster an environment where sole traders can flourish, further enhancing the industry’s reputation for creativity, quality, and client satisfaction.

Written by Gayle 
ABIC Facilitation Manager